Online shopping has become the norm for many girls looking to find a dress to wear for prom night. And why not? The internet offers so many choices with different online shops offering a wide range of dresses organized by style, color, length, and even designer line.
When shopping at well known high street stores online you know what to expect and can trust the brand. When buying a dress online you need consider the retailer’s authenticity. This is especially important if you are buying a designer prom dress.
We’ve all seen the photo’s on Facebook and in the news of the teenage girls that have fallen victim to fake websites selling fake designer dresses that look nothing like those displayed on their photos. You not only end up with a fake dress but also hundreds of pounds or dollars thrown down the drain. Don’t ever let this happen to you.
Before you look at prom trends for 2016 and buy a designer dress, take a look at these tips first. Take these cautionary steps to ensure that the online designer dress shop you are browsing at is selling authentic dresses.
THE DRESSES ARE TOO CHEAP
All designer dresses come with the manufacturer’s suggested retail price. If the dress is cheaper by 10%-50%, then it is probably a fake. Remember the saying “If it’s too good to be true, it probably is? The same applies to prom dresses where if a beautiful designer dress marked at a certain price comes with a cheaper tag in a different store, then it’s probably a scam site.
EVERYTHING IS ON SALE
There’s nothing wrong with having an off-season sale once in a while but if everything is on the online shop is on sale, be careful. Prom dress retailers in the U.S. are not allowed to put designer dresses on discount so it’s best to avoid stores that do this as they are likely to be a scam website. Instead, find your perfect look at Promdressshop.com. The site has a wide selection of authentic designer prom dresses but it also displays some of its few select designer dresses that are on sale.
THE VERIFICATION SEAL ON THE WEBSITE IS INACTIVE
Legitimate prom dress retailers online have a live seal at the bottom part of the website which certifies that the site is SSL secured. This means that when you pay for your prom dress at the checkout, the URL bar at the beginning should say “https” instead of “http”. The “https” or SSL certificate is an additional level of security when you communicate between your browser and website. You can tell if a seal is fake by hovering your mouse over it. it Fake seals are usually inactive.
NO CONTACT INFORMATION
If the online shop’s site is absent of any contact information or address, and then they may not be legitimate. Reputable businesses are more than willing to provide you with their contact information. And why wouldn’t they? It helps them get more business. So try to avoid sites that do something as shady as not including their business contact information. It means they are hiding something
THE CONTENT QUALITY IS BAD
Going over the content, it reads very poorly with many grammatical mistakes. Reputable online retailers are very meticulous when it comes to product details making sure that their copy is clear and effective with very minimal error.
These are just some of the extra steps that you can take to ensure that you are shopping from a legitimate online designer dress retailer. It doesn’t hurt to investigate ahead of time to avoid having to experience disappointment later when you find out you just got duped or scammed.
Do you shop online? Would you buy a designer dress online or would you rather buy from the high street?